Scholar : These new articles for Journal of Strategic Marketing are available online

The online platform for Taylor & Francis Online content New for Journal of Strategic Marketing and online now on Taylor & Francis Online: Original Articles Impact of firm's customer orientation on performance: the moderating role of interfunctional coordination and employee commitment Mujahid Mohiuddin Babu Pages: 1-21 | DOI: 10.1080/0965254X.2017.1384037 Mobile advertising to Digital Natives: preferences on content, style, personalization, and functionality Katherine Taken Smith Pages: 1-14 | DOI: 10.1080/0965254X.2017.1384043 Corporate social responsibility: a boon or bane for innovative firms? Bilwa Dipak Upadhye, Gopal Das & Geetika Varshneya Pages: 1-17 | DOI: 10.1080/0965254X.2017.1384042 The influence of green brand innovativeness and value perception on brand loyalty: the moderating role of green knowledge Jialing Lin, Antonio Lobo & Civilai Leckie Pages: 1-15 | DOI: 10.1080/0965254X.2017.1384044 Between saying and doing is the ocean: an empirical exploration of the gap between strategic marketing plans and their implementation in the life sciences industry Brian D. Smith Pages: 1-12 | DOI: 10.1080/0965254X.2017.1384041 Product standardisation in the food service industry: post-purchase attitudes and repurchase intentions of non-Muslims after consuming halal food Stephen Wilkins, Muhammad Mohsin Butt, Farshid Shams & Andrea Pérez Pages: 1-17 | DOI: 10.1080/0965254X.2017.1384749 Incubator mediation in commercialising disruptive innovation Sussie C. Morrish, Matthew C. Whyte & Morgan P. Miles Pages: 1-13 | DOI: 10.1080/0965254X.2017.1384751 To update which email alerts you receive, manage your alerts within the My Account area. You can also unsubscribe from this alert with one click. If you need any further help, please contact us at support@tandfonline.com Please do not reply to this email. To ensure that you receive your alerts and information from Taylor & Francis Online, please add "alerts@tandfonline.com" and "info@tandfonline.com" to your safe senders list. Taylor & Francis, an Informa business. Taylor & Francis is a trading name of Informa UK Limited, registered in England under no. 1072954. Registered office: 5 Howick Place, London, SW1P 1WG.